Cita:
When Carlos Santana and Eric Burdon, (among many other rockers) smugly sport their elegant Che T-shirts they plug a regime that in the mid to late 60's rounded up "roqueros" (Cuban rock & Roll fans) and long hairs en masse, and herded them into prison camps for forced labor under a scorching sun. These young prisoners' "counter-revolutionary crimes" often involved nothing more than listening to music by The Animals and Santana.
When Madonna camped it up in her Che outfit for the cover of her American Life CD she plugged a regime that criminalized gays, and anything smacking of gay mannerisms. In the mid 60's the crime of effeminate behavior got thousands of youths yanked off Cuba's streets and parks by secret police and dumped in prison camps with "Work Will Make Men Out of You," in bold letters above the gate (the one at Auschwitz' gate read: "Work Will Set You Free) and with machine gunners posted on the watchtowers.The initials for these camps were UMAP, not GULAG. But the conditions were identical.
When the crowd of A-list hipsters and Beautiful People at the Sundance Film Festival (which included everyone from Tipper and Al Gore to Sharon Stone, Meryl Streep and Paris Hilton) exploded in a rapturous standing ovation for Robert Redford's The Motorcycle Diaries, they were cheering a film glorifying a man who jailed or exiled most of Cuba's best writers, poets and independent film-makers while converting Cuba's press and cinema--at Czech machine-gun point-- into propaganda agencies for a Stalinist regime.
Executive producer of the movie, Robert Redford (who always kicks off the film festival with a long dirge about the importance of artistic freedom) was forced to screen the film for Che's widow (who heads Cuba's Che Guevara Studies Center) and Fidel Castro for their approval before release. We can only imagine the shrieks of outrage from the Sundance crowd--about "censorship!" and "selling out!"-- had, say, Robert Ackerman required (and acquiesced in) Nancy Reagan's approval to release HBO's "The Reagans" that same year. - Humberto Fontova, “Che Guevara 39 Years of Hype”, Guacarabuya, October 2006
Che is a pop-culture icon born of a stylish graphic image. His image has become a capitalist brand. He must be turning in his tomb.